John Bradley "Brad" Rollo

24-Dec-2021

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Posted by Jeannie/Gordon Barton/Wallace | 31-Jan-2022

Brad welcomed us to his group of Elmdale regulars/irrregulars with open arms making us feel part of the crew. He loved his life, had a great sense of humour and a calm positive attitude in the barroom prophet’s shenanigans. Rollo rolled with the punches, he will be missed. RIP Brad. So glad that we got to see you, Melina and your lovely sons in Vernon.

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Posted by Cheryl Wadasinghe | 28-Jan-2022

Will miss you, Brad. With best wishes and sincere condolences, Cheryl & Darsh

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Posted by Barbara Parkes | 16-Jan-2022

I first met Brad at University in Sudbury. He was always really fun and a really good athlete. The gang would always end up at the pub ‘down under.’ We lost touch for a few years in the 90s when I was in Toronto. When I arrived in Ottawa and found him on the basketball court at the YMCA with his now wife Melina. We struck up our friendship again after you several years. We continued our friendship and Ottawa meeting up at various drinking establishments with other friends. He’s always so much fun and one person I knew who would always be my friend. He was very passionate about GoFor . I’m going to miss his friendship.

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Posted by Robert Hocking | 15-Jan-2022

I had the pleasure of interviewing Brad before he it was publicly known that he had cancer. I was really struck by how decent and down to earth he was given he was incredibly busy building an exceptional business. He seemed a very good man. Discover he's passed is truly sad.

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Posted by Gregg Wallace | 12-Jan-2022

Brad's kindness and passion for solving a problem for the industry came through during our 2020 intro calls. Some entrepreneurs inflate expectations, understandably. Brad didn't, yet was not short of passion and ambition for where GoFor would lead. It's no surprise the good set of team members, strategic partners, and investors keen to join in the GoFor journey. Though we never got to meet in-person, this news was hard to read. My sympathies to his family and close community. -- Gregg Wallace, Venture Capitalist with Building Ventures


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Posted by Paul O'Driscoll | 11-Jan-2022

Of course as cofounders of GoFor we had a great business relationship but he was also a great friend. I will miss our Friday evenings decompressing from the always hectic work week over a few cold ones typically with our 2 fellow cofounders Raj Halli and Tyler Nelson. He never lost confidence in the vision of what GoFor was going to be.

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Posted by Shawn Wessel | 11-Jan-2022

Rest in Peace Brad.

You truly inspired those around you and will be missed.

Our condolences to Melina, children and family.


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Posted by Chris Ritchie | 10-Jan-2022

Brad and I went to high school together and we were able to reconnect in the early days of GoFor and provide grant support through OCI. A few years later that turned into an investment in the company. It was exciting to see GoFor grow and see Brad grow with it as an entrepreneur. My sincere condolences to Melina and their two sons on such a devastating loss. Brad was an incredible guy - larger than life really, and always found time for people like me despite a huge responsibility with GoFor. He will be sorely missed by friends and family.

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Posted by Rodney Noriega | 10-Jan-2022

Brad, thank you for unlocking me. You've given me an opportunity to practice sales as a side hustle for your company, which ended up being impactful in the build of your sales team. You helped me understand that this was possible, which gave me the confidence to serve other companies as well. When you came to Vancouver and treated me to sushi and beer, I'll always cherish the conversations we've had about business, life, and basketball. You're a great human being. Hopefully one day, I can treat you to sushi and beer.

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Posted by Denise Martel | 10-Jan-2022

To Melina and family,
Please accept my sincerest condolences.

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